With No-Shave-November starting in a few days, it's timely that Spokane-based startup Beardbrand, which sells products catering to the "urban beardsman," is competing on the Emmy-winning reality investment show Shark Tank. The episode airs tomorrow night, Oct. 31, at 9 pm, so those who choose to stay in and pass out candy should be able to catch its premiere on ABC.
Beardbrand CEO Eric Bandholz, who has since moved to Austin, Texas, is appearing on the show to introduce the company's mission and products — high-quality beard oils, mustache waxes and beard grooming accessories — to Shark Tank's investors, aka "sharks," who then have the option to invest in a percentage of the company.
Beardbrand's online store was launched last year, after Bandholz and company co-founders Lindsey Reinders and Jeremy McGee worked together during Startup Weekend Spokane. The company currently carries more than 25 products and has reached $1.5 million in annual sales.
The details and results of Bandholz's pitch are being kept secret until after the episode's first airing. It will be available to watch for free online one week after it airs on TV, or soon after it airs for viewers who sign into ABC's site through their TV provider.